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Market research and public opinion polling · Oxford
Basis Research
Basis Research Limited
Private limited company registered in Oxford, classed under “Market research and public opinion polling”.
Headline figures
FY to Mar 2025 · Company only
Turnover
For subscribers
Profit after tax
£2.13m
Net assets
For subscribers
Cash
For subscribers
Employees
For subscribers
Retained reserves
For subscribers
What the numbers say
4 findings from the figures, in plain English
Written by rules from the figures on this page. Not a forecast or a credit opinion.
History
| £ | 2021 | 2022 | 2023* | 2024 | 2025 |
|---|---|---|---|---|---|
| Profit after tax | £2.13m | ||||
| Turnover | |||||
| Net assets | |||||
| Cash | |||||
| Employees | |||||
| Retained reserves | |||||
| Dividends paid |
Every figure for all 5 years
“—” means we did not find the figure in a source; it is never filled with an estimate. * Restated: the next year's accounts printed different figures for this year, and those later figures are shown.
Balance sheet and ratios
From the filed balance sheets · £
| Balance sheet | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| Fixed assets | ||||
| Current assets | ||||
| of which debtors | ||||
| of which cash | ||||
| Creditors due within a year | ||||
| Net current assets | ||||
| Net assets | ||||
| Ratios | ||||
| Profit marginProfit after tax as a share of turnover | ||||
| Return on equityProfit after tax as a share of net assets | ||||
| Dividends to profitDividends paid as a share of profit after tax, in a year with a profit | ||||
| Current ratioCurrent assets for every £1 owed within a year | ||||
| Cash ratioCash for every £1 owed within a year | ||||
| Creditors to assetsEverything owed to creditors as a share of fixed plus current assets | ||||
| Turnover per employeeTurnover divided by average staff | ||||
| Debtor daysDays of turnover owed by customers at the year end | ||||
7 balance-sheet lines and 8 ratios, every year
A ratio appears only for years where every line it needs was filed. Lines are as tagged in the accounts; nothing is added up or estimated.
Questions people ask
›What does Basis Research do?
Private limited company registered in Oxford, classed under “Market research and public opinion polling”.
›How much turnover does Basis Research make?
Answered in the full report
›Is Basis Research profitable?
Yes: it made a profit after tax of £2.13m in the year to 31 March 2025, its latest filed accounts.
›How many people work at Basis Research?
Answered in the full report
›Where is Basis Research based?
Its registered office is 264 Banbury Road, Oxford, OX2 7DY, in Oxford.
›When was Basis Research founded?
Basis Research Limited was incorporated on 13 June 1996.
›Is Basis Research still trading?
The register lists Basis Research Limited as active.