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Other retail sale of food in specialised stores · London
Pure Magic
Pure Magic Limited
Private limited company registered in London, classed under “Other retail sale of food in specialised stores” and 2 other activities.
Headline figures
FY to Nov 2025 · Company only
Turnover
For subscribers
Profit after tax
−£2.47k
Net assets
For subscribers
Cash
For subscribers
Employees
For subscribers
What the numbers say
3 findings from the figures, in plain English
Written by rules from the figures on this page. Not a forecast or a credit opinion.
History
| £ | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Profit after tax | −£2.47k | ||||
| Turnover | |||||
| Net assets | |||||
| Cash | |||||
| Employees |
Every figure for all 5 years
“—” means we did not find the figure in a source; it is never filled with an estimate.
Balance sheet and ratios
From the filed balance sheets · £
| Balance sheet | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| Fixed assets | ||||
| Current assets | ||||
| Creditors due within a year | ||||
| Net current assets | ||||
| Creditors due after a year | ||||
| Net assets | ||||
| Ratios | ||||
| Profit marginProfit after tax as a share of turnover | ||||
| Creditors to assetsEverything owed to creditors as a share of fixed plus current assets | ||||
| Turnover per employeeTurnover divided by average staff | ||||
6 balance-sheet lines and 3 ratios, every year
A ratio appears only for years where every line it needs was filed. Lines are as tagged in the accounts; nothing is added up or estimated.
Questions people ask
›What does Pure Magic do?
Private limited company registered in London, classed under “Other retail sale of food in specialised stores” and 2 other activities.
›How much turnover does Pure Magic make?
Answered in the full report
›Is Pure Magic profitable?
No: it made a loss after tax of £2.47k in the year to 30 November 2025, its latest filed accounts.
›How many people work at Pure Magic?
Answered in the full report
›Where is Pure Magic based?
Its registered office is Kemp House, 152-160 City Road, London, EC1V 2NX, in London.
›When was Pure Magic founded?
Pure Magic Limited was incorporated on 8 November 2012.
›Is Pure Magic still trading?
The register lists Pure Magic Limited as active.