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Market research and public opinion polling · London

White Rabbit Research

White Rabbit Research Limited

ActiveLatest figures: 2026Abridged accountsCompany only15 years on the register

Private limited company registered in London, classed under “Market research and public opinion polling”.

Headline figures

FY to Mar 2026 · Company only

Turnover

For subscribers

Profit after tax

—

Not filed: small-company exemption

Net assets

For subscribers

Cash

For subscribers

Employees

For subscribers

Retained reserves

For subscribers

What the numbers say

2 findings from the figures, in plain English

Written by rules from the figures on this page. Not a forecast or a credit opinion.

History

Pro
£2022*2023202420252026
Profit after tax—
Turnover
Net assets
Cash
Employees
Retained reserves

Every figure for all 5 years

“—” means we did not find the figure in a source; it is never filled with an estimate. * Restated: the next year's accounts printed different figures for this year, and those later figures are shown.

Balance sheet and ratios

From the filed balance sheets · £

Balance sheet2023202420252026
Fixed assets
Current assets
Creditors due within a year
Net current assets
Net assets
Ratios
Current ratioCurrent assets for every £1 owed within a year
Creditors to assetsEverything owed to creditors as a share of fixed plus current assets

5 balance-sheet lines and 2 ratios, every year

A ratio appears only for years where every line it needs was filed. Lines are as tagged in the accounts; nothing is added up or estimated.

Timeline

Checked 2026-10-22

  1. Accounts
    Micro company accounts made up to 31 March 2026
  2. Accounts
    Micro company accounts made up to 31 March 2025
  3. Accounts
    Micro company accounts made up to 31 March 2024
  4. Accounts
    Micro company accounts made up to 31 March 2023
  5. Accounts
    Total exemption full accounts made up to 31 March 2022
  6. Address
    Registered office address changed from The Gatehouse 2 Devonhurst Place Heathfield Terrace London W4 4JD England to 81 Bramley Road London W5 4st on 23 July 2022
  7. Accounts
    Total exemption full accounts made up to 31 March 2021
  8. Accounts
    Total exemption full accounts made up to 31 March 2020
  9. Address
    Registered office address changed from Elsley Court 20-22 Great Titchfield Street London W1W 8BE United Kingdom to The Gatehouse 2 Devonhurst Place Heathfield Terrace London W4 …
  10. Accounts
    Micro company accounts made up to 31 March 2019
  11. Address
    Registered office address changed from 5th Floor 89 New Bond Street London W1S 1DA to Elsley Court 20-22 Great Titchfield Street London W1W 8BE on 19 June 2019
  12. Ownership
    Change of details for Ms Kathryn Gemma Coles as a person with significant control on 6 April 2016
  13. 14 earlier
    1. Accounts
      Micro company accounts made up to 31 March 2018
    2. Accounts
      Total exemption full accounts made up to 31 March 2017
    3. Accounts
      Total exemption small company accounts made up to 31 March 2016
    4. Accounts
      Total exemption small company accounts made up to 31 March 2015
    5. Accounts
      Total exemption small company accounts made up to 31 March 2014
    6. Name
      Certificate of change of name (and 1 more like it since 4 May 2011)
    7. Directors
      Director's details changed for Mrs Kathryn Gemma Coles on 4 July 2013
    8. Accounts
      Total exemption small company accounts made up to 31 March 2013
    9. Accounts
      Total exemption small company accounts made up to 31 March 2012
    10. Address
      Registered office address changed from 2Nd Floor 109 Uxbridge Road London W5 5TL United Kingdom on 3 August 2012
    11. Address
      Registered office address changed from 204 Northfield Avenue Ealing London W13 9SJ United Kingdom on 16 May 2012
    12. Accounts
      Current accounting period shortened from 30 April 2012 to 31 March 2012
    13. Name
      Change of name notice
    14. Incorporation
      Incorporation

From the Companies House filing history. Routine confirmation statements are left out, and a run of the same filing is shown once.

Questions people ask

›What does White Rabbit Research do?

Private limited company registered in London, classed under “Market research and public opinion polling”.

›How much turnover does White Rabbit Research make?

Answered in the full report

›Is White Rabbit Research profitable?

White Rabbit Research's profit isn't public: small companies may file without a profit and loss account.

›How many people work at White Rabbit Research?

Answered in the full report

›Who runs and owns White Rabbit Research?

Its directors are Kathryn Gemma Coles. Its owners are shown to subscribers.

›Where is White Rabbit Research based?

Its registered office is 81 Bramley Road, London, W5 4ST, in London.

›When was White Rabbit Research founded?

White Rabbit Research Limited was incorporated on 19 April 2011.

›Is White Rabbit Research still trading?

The register lists White Rabbit Research Limited as active.

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