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Private limited company registered in Oxford, classed under “Tour operator activities”.
Headline figures
FY to Dec 2025 · Company only
Turnover
For subscribers
Profit after tax
—
Not filed: small-company exemption
Net assets
For subscribers
Cash
For subscribers
Employees
For subscribers
Retained reserves
For subscribers
What the numbers say
2 findings from the figures, in plain English
Written by rules from the figures on this page. Not a forecast or a credit opinion.
History
| £ | 2022 | 2023 | 2024 | 2024 | 2025 |
|---|---|---|---|---|---|
| Profit after tax | — | ||||
| Turnover | |||||
| Net assets | |||||
| Cash | |||||
| Employees | |||||
| Retained reserves |
Every figure for all 5 years
“—” means we did not find the figure in a source; it is never filled with an estimate.
Balance sheet and ratios
From the filed balance sheets · £
| Balance sheet | 2023 | 2024 | 2024 | 2025 |
|---|---|---|---|---|
| Fixed assets | ||||
| Current assets | ||||
| of which debtors | ||||
| of which cash | ||||
| Creditors due within a year | ||||
| Net current assets | ||||
| Net assets | ||||
| Ratios | ||||
| Current ratioCurrent assets for every £1 owed within a year | ||||
| Cash ratioCash for every £1 owed within a year | ||||
| Creditors to assetsEverything owed to creditors as a share of fixed plus current assets | ||||
7 balance-sheet lines and 3 ratios, every year
A ratio appears only for years where every line it needs was filed. Lines are as tagged in the accounts; nothing is added up or estimated.
Timeline
Checked 2026-10-26
- AccountsTotal exemption full accounts made up to 31 December 2025
- DirectorsAppointment of Mrs Katherine Whinney as a director on 22 September 2026
- AccountsTotal exemption full accounts made up to 31 December 2024
- OwnershipChange of details for Alternative Travel Group (Holdings) Ltd as a person with significant control on 1 July 2023
- OwnershipChange of details for Alternative Travel Group (Holdings) Ltd as a person with significant control on 1 December 2016
- AccountsCurrent accounting period shortened from 29 June 2025 to 31 December 2024
- AccountsTotal exemption full accounts made up to 29 June 2024
- AccountsTotal exemption full accounts made up to 29 June 2023
- AddressRegistered office address changed from 274 Banbury Road Oxford OX2 7DY to Prama House 267 Banbury Road Oxford OX2 7HT on 3 July 2023
- AccountsTotal exemption full accounts made up to 29 June 2022
- AccountsTotal exemption full accounts made up to 29 June 2021
- AccountsTotal exemption full accounts made up to 29 June 2020
25 earlier
- AccountsCurrent accounting period shortened from 30 June 2020 to 29 June 2020
- AccountsPrevious accounting period extended from 31 December 2019 to 30 June 2020
- AccountsAccounts for a small company made up to 31 December 2018
- AccountsAccounts for a small company made up to 31 December 2017
- AccountsAccounts for a small company made up to 31 December 2016
- AccountsAccounts for a small company made up to 31 December 2015
- DirectorsDirector's details changed for Mr Christopher Francis Colebrooke Whinney on 17 May 2016
- DirectorsSecretary's details changed for Katherine Whinney on 17 May 2016
- DirectorsSecretary's details changed for Katherine Whinney on 29 April 2016
- DirectorsDirector's details changed for Mr Christopher Francis Colebrooke Whinney on 29 April 2016
- AccountsAccounts for a small company made up to 31 December 2014
- AccountsAccounts for a small company made up to 31 December 2013
- FilingResignation of an auditor
- AccountsAccounts for a small company made up to 31 December 2012
- ChargesParticulars of a mortgage or charge / charge no: 7
- AccountsAccounts for a small company made up to 31 December 2011
- DirectorsSecretary's details changed for Katherine Whinney on 19 January 2012
- DirectorsDirector's details changed for Mr Christopher Francis Colebrooke Whinney on 19 January 2012
- ChargesDeclaration of satisfaction in full or in part of a mortgage or charge /full /charge no 1
- ChargesDeclaration of satisfaction in full or in part of a mortgage or charge /full /charge no 4
- ChargesDeclaration of satisfaction in full or in part of a mortgage or charge /full /charge no 6
- ChargesDeclaration of satisfaction in full or in part of a mortgage or charge /full /charge no 5
- ChargesDeclaration of satisfaction in full or in part of a mortgage or charge /full /charge no 3
- ChargesDeclaration of satisfaction in full or in part of a mortgage or charge /full /charge no 2
- AccountsAccounts for a small company made up to 31 December 2010
- Accounts
From the Companies House filing history. Routine confirmation statements are left out, and a run of the same filing is shown once.
Questions people ask
›What does Alternative Travel Group do?
Private limited company registered in Oxford, classed under “Tour operator activities”.
›How much turnover does Alternative Travel Group make?
Answered in the full report
›Is Alternative Travel Group profitable?
Alternative Travel Group's profit isn't public: small companies may file without a profit and loss account.
›How many people work at Alternative Travel Group?
Answered in the full report
›Who runs and owns Alternative Travel Group?
Its directors are Katherine Whinney, Christopher Francis Colebrooke Whinney, Katherine Whinney. Its owners are shown to subscribers.
›Where is Alternative Travel Group based?
Its registered office is Prama House, 267 Banbury Road, Oxford, OX2 7HT, in Oxford.
›When was Alternative Travel Group founded?
Alternative Travel Group Limited was incorporated on 19 September 1979.
›Is Alternative Travel Group still trading?
The register lists Alternative Travel Group Limited as active.