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Private limited company registered in London, classed under “Wholesale of perfume and cosmetics”.
Headline figures
FY to Dec 2024 · Company only
Turnover
For subscribers
Profit after tax
−£48.2k
Net assets
For subscribers
Cash
For subscribers
Employees
For subscribers
Retained reserves
For subscribers
What the numbers say
4 findings from the figures, in plain English
Written by rules from the figures on this page. Not a forecast or a credit opinion.
History
| £ | 2020 | 2021 | 2022 | 2023* | 2024 |
|---|---|---|---|---|---|
| Profit after tax | −£48.2k | ||||
| Turnover | |||||
| Net assets | |||||
| Cash | |||||
| Employees | |||||
| Retained reserves |
Every figure for all 5 years
“—” means we did not find the figure in a source; it is never filled with an estimate. * Restated: the next year's accounts printed different figures for this year, and those later figures are shown.
Balance sheet and ratios
From the filed balance sheets · £
| Balance sheet | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|
| Current assets | ||||
| of which debtors | ||||
| of which cash | ||||
| Creditors due within a year | ||||
| Net current assets | ||||
| Net assets | ||||
| Ratios | ||||
| Profit marginProfit after tax as a share of turnover | ||||
| Return on equityProfit after tax as a share of net assets | ||||
| Current ratioCurrent assets for every £1 owed within a year | ||||
| Cash ratioCash for every £1 owed within a year | ||||
| Creditors to assetsEverything owed to creditors as a share of fixed plus current assets | ||||
| Turnover per employeeTurnover divided by average staff | ||||
| Debtor daysDays of turnover owed by customers at the year end | ||||
6 balance-sheet lines and 7 ratios, every year
A ratio appears only for years where every line it needs was filed. Lines are as tagged in the accounts; nothing is added up or estimated.
Questions people ask
›What does Choice of Nature do?
Private limited company registered in London, classed under “Wholesale of perfume and cosmetics”.
›How much turnover does Choice of Nature make?
Answered in the full report
›Is Choice of Nature profitable?
No: it made a loss after tax of £48.2k in the year to 31 December 2024, its latest filed accounts.
›How many people work at Choice of Nature?
Answered in the full report
›Where is Choice of Nature based?
Its registered office is Regent House, 316 Beulah Hill, London, SE19 3HF, in London.
›When was Choice of Nature founded?
Choice of Nature Limited was incorporated on 18 April 1996.
›Is Choice of Nature still trading?
The register lists Choice of Nature Limited as active.