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Private limited company registered in London, classed under “Retail sale via mail order houses or via Internet”.
Headline figures
FY to Jul 2025 · Company only
Turnover
For subscribers
Profit after tax
—
Not filed: small-company exemption
Net assets
For subscribers
Cash
For subscribers
Employees
For subscribers
What the numbers say
1 finding from the figures, in plain English
Written by rules from the figures on this page. Not a forecast or a credit opinion.
History
| £ | 2023 | 2024 | 2025 |
|---|---|---|---|
| Profit after tax | — | ||
| Turnover | |||
| Net assets | |||
| Cash | |||
| Employees |
Every figure for all 3 years
“—” means we did not find the figure in a source; it is never filled with an estimate.
Balance sheet and ratios
From the filed balance sheets · £
| Balance sheet | 2023 | 2024 | 2025 |
|---|---|---|---|
| Current assets | |||
| Creditors due within a year | |||
| Net current assets | |||
| Net assets | |||
| Ratios | |||
| Current ratioCurrent assets for every £1 owed within a year | |||
| Creditors to assetsEverything owed to creditors as a share of fixed plus current assets | |||
4 balance-sheet lines and 2 ratios, every year
A ratio appears only for years where every line it needs was filed. Lines are as tagged in the accounts; nothing is added up or estimated.
Timeline
Checked 2026-11-02
- AccountsMicro company accounts made up to 31 July 2025
- AddressRegistered office address changed from 29 Lan 29 Lanercost Road London SW2 3DP United Kingdom to 29 Lanercost Road London SW2 3DP on 21 July 2025
- AddressRegistered office address changed from 128 City Road London EC1V 2NX England to 29 Lan 29 Lanercost Road London SW2 3DP on 6 July 2025
- AccountsMicro company accounts made up to 31 July 2024
- AccountsMicro company accounts made up to 31 July 2023
- AddressRegistered office address changed from 105a-105B Dulwich Road London SE24 0NG England to 128 City Road London EC1V 2NX on 26 July 2022
- IncorporationIncorporation
From the Companies House filing history. Routine confirmation statements are left out, and a run of the same filing is shown once.
Questions people ask
›What does Defy Fitness do?
Private limited company registered in London, classed under “Retail sale via mail order houses or via Internet”.
›How much turnover does Defy Fitness make?
Answered in the full report
›Is Defy Fitness profitable?
Defy Fitness's profit isn't public: small companies may file without a profit and loss account.
›How many people work at Defy Fitness?
Answered in the full report
›Who runs and owns Defy Fitness?
Its directors are Dean Reeves. Its owners are shown to subscribers.
›Where is Defy Fitness based?
Its registered office is 29 Lanercost Road, London, SW2 3DP, in London.
›When was Defy Fitness founded?
Defy Fitness Limited was incorporated on 4 July 2022.
›Is Defy Fitness still trading?
The register lists Defy Fitness Limited as active.