Loading the map…
Private limited company registered in Norwich, classed under “Activities of head offices”.
Headline figures
FY to Dec 2024 · Group consolidated
Turnover
For subscribers
Profit after tax
£163m
Net assets
For subscribers
Cash
For subscribers
Employees
For subscribers
What the numbers say
3 findings from the figures, in plain English
Written by rules from the figures on this page. Not a forecast or a credit opinion.
History
| £ | 2022 | 2023 | 2024 |
|---|---|---|---|
| Profit after tax | £163m | ||
| Turnover | |||
| Net assets | |||
| Cash | |||
| Employees |
Every figure for all 3 years
“—” means we did not find the figure in a source; it is never filled with an estimate.
Balance sheet and ratios
From the filed balance sheets · £
| Balance sheet | 2022 | 2023 | 2024 |
|---|---|---|---|
| Ratios | |||
| Return on equityProfit after tax as a share of net assets | |||
0 balance-sheet lines and 1 ratios, every year
A ratio appears only for years where every line it needs was filed. Lines are as tagged in the accounts; nothing is added up or estimated.
Questions people ask
›What does Direct Line Group do?
Private limited company registered in Norwich, classed under “Activities of head offices”.
›How much turnover does Direct Line Group make?
Answered in the full report
›Is Direct Line Group profitable?
Yes: it made a profit after tax of £163m in the year to 31 December 2024, its latest filed accounts.
›Where is Direct Line Group based?
Its registered office is 8 Surrey Street, Norwich, Norfolk, NR1 3NG, in Norwich, Norfolk.
›When was Direct Line Group founded?
Direct Line Insurance Group Limited was incorporated on 26 July 1988.
›Is Direct Line Group still trading?
The register lists Direct Line Insurance Group Limited as active.