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Private limited company registered in London, classed under “Repair of communication equipment”.
Headline figures
FY to Dec 2023 · Company only
Turnover
For subscribers
Profit after tax
−£4.21m
Net assets
For subscribers
Cash
For subscribers
Employees
For subscribers
Retained reserves
For subscribers
What the numbers say
4 findings from the figures, in plain English
Written by rules from the figures on this page. Not a forecast or a credit opinion.
History
| £ | 2019 | 2020* | 2021 | 2022 | 2023 |
|---|---|---|---|---|---|
| Profit after tax | −£4.21m | ||||
| Turnover | |||||
| Net assets | |||||
| Cash | |||||
| Employees | |||||
| Retained reserves |
Every figure for all 5 years
“—” means we did not find the figure in a source; it is never filled with an estimate. * Restated: the next year's accounts printed different figures for this year, and those later figures are shown.
Balance sheet and ratios
From the filed balance sheets · £
| Balance sheet | 2020 | 2021 | 2022 | 2023 |
|---|---|---|---|---|
| Fixed assets | ||||
| Current assets | ||||
| of which debtors | ||||
| of which cash | ||||
| Creditors due within a year | ||||
| Net current assets | ||||
| Net assets | ||||
| Ratios | ||||
| Profit marginProfit after tax as a share of turnover | ||||
| Current ratioCurrent assets for every £1 owed within a year | ||||
| Cash ratioCash for every £1 owed within a year | ||||
| Creditors to assetsEverything owed to creditors as a share of fixed plus current assets | ||||
| Turnover per employeeTurnover divided by average staff | ||||
| Debtor daysDays of turnover owed by customers at the year end | ||||
7 balance-sheet lines and 6 ratios, every year
A ratio appears only for years where every line it needs was filed. Lines are as tagged in the accounts; nothing is added up or estimated.
Timeline
Checked 2026-10-29
- AccountsAudit exemption subsidiary accounts made up to 31 December 2025
- AccountsConsolidated accounts of parent company for subsidiary company period ending 31/12/25
- AccountsNotice of agreement to exemption from audit of accounts for period ending 31/12/25
- FilingAudit exemption statement of guarantee by parent company for period ending 31/12/25 (and 1 more like it since 18 December 2025)
- FilingResolutions (and 5 more like it since 1 October 2019)
- SharesStatement of capital following an allotment of shares on 19 December 2025 · GBP 12,252,986.58 (and 5 more like it since 29 January 2019)
- AccountsAudit exemption subsidiary accounts made up to 31 December 2024
- AccountsConsolidated accounts of parent company for subsidiary company period ending 31/12/24
- AccountsNotice of agreement to exemption from audit of accounts for period ending 31/12/24
- OwnershipNotification of Assurant Direct Limited as a person with significant control on 31 December 2024
- OwnershipCessation of Assurant Co., Ltd. as a person with significant control on 31 December 2024
- OwnershipSecond filing to change the details of Assurant Direct Limited as a person with significant control
26 earlier
- OwnershipChange of details for Assurant Co., Ltd. as a person with significant control on 31 December 2024
- AccountsGroup of companies' accounts made up to 31 December 2023
- DirectorsAppointment of Mr Lee Sturgeon as a director on 5 August 2024
- DirectorsTermination of appointment of Christopher Woolnough as a director on 1 August 2024
- OwnershipNotification of Assurant Co., Ltd. as a person with significant control on 4 April 2024
- OwnershipWithdrawal of a person with significant control statement on 8 April 2024
- DirectorsAppointment of Mr Timothy Machin as a director on 22 March 2024
- DirectorsAppointment of Mrs Natalie Ann Paddock as a secretary on 22 March 2024
- DirectorsAppointment of Mr Christopher Woolnough as a director on 22 March 2024
- DirectorsTermination of appointment of Richard Scott Walker as a director on 22 March 2024
- DirectorsAppointment of Mr Simon Julian Harper as a director on 22 March 2024
- DirectorsTermination of appointment of Julian Patrick Shovlin as a director on 22 March 2024
- DirectorsTermination of appointment of James Senko as a director on 22 March 2024
- DirectorsTermination of appointment of Mario Mele as a director on 22 March 2024
- DirectorsTermination of appointment of Fiona Elliott Hornsby as a director on 22 March 2024
- DirectorsTermination of appointment of Timothy Ian Mcguire as a director on 22 March 2024
- AddressRegistered office address changed from Greenhill House 90-93 Cowcross Street London EC1M 6BF England to Holborn Gate 330 High Holborn Holborn London WC1V 7QH on 29 February 2024
- AccountsGroup of companies' accounts made up to 31 December 2022
- DirectorsTermination of appointment of Elizabeth Jane Wynn as a director on 31 August 2023
- AccountsGroup of companies' accounts made up to 31 December 2021
- DirectorsAppointment of Mr James Senko as a director on 28 October 2022
- DirectorsTermination of appointment of Dermot Joseph O'rourke as a director on 28 October 2022
- DirectorsAppointment of Mr Mario Mele as a director on 26 May 2022
- DirectorsTermination of appointment of Jonathan Ian Wolkin as a director on 8 May 2022
- FilingMemorandum and Articles of Association
- AccountsGroup of companies' accounts made up to 31 December 2020
- Ownership
From the Companies House filing history. Routine confirmation statements are left out, and a run of the same filing is shown once.
Questions people ask
›What does iSmash do?
Private limited company registered in London, classed under “Repair of communication equipment”. In its own words: “iSmash specialises in repairing phones, tablets & computers including iPhone, iPad, Google Pixel and Samsung Galaxy, in 38 locations across London and UK. Our express repairs take as little as 30 mins, with a lifetime warranty.”
›How much turnover does iSmash make?
Answered in the full report
›Is iSmash profitable?
No: it made a loss after tax of £4.21m in the year to 31 December 2023, its latest filed accounts.
›How many people work at iSmash?
Answered in the full report
›Who runs and owns iSmash?
Its directors are Natalie Ann Paddock, Simon Julian Harper, Timothy Machin, Lee Harry Sturgeon. Its owners are shown to subscribers.
›Where is iSmash based?
Its registered office is Holborn Gate 330 High Holborn, Holborn, London, WC1V 7QH, in London.
›When was iSmash founded?
Ismash UK Trading Limited was incorporated on 9 December 2014.
›Is iSmash still trading?
The register lists Ismash UK Trading Limited as active.
